Why Lonely Planet

At Lonely Planet, we believe we're different from other travel content providers because of our unique attitude and unmatched authority. Authority? That's something you have to earn – and we've done so by getting out there ourselves and exploring more places than anyone else. We cover travel destinations in almost every country on earth.

We've retained the integrity of the information we provide for over 30 years by accepting no endorsements, advertising, payments or favours in return for positive reviews. And every fact and listing we provide or print is checked in person, every time – who else can honestly make that claim?

So why Lonely Planet? Because we can help you achieve your marketing objectives while producing real value for your clients and customers. Put simply, we offer our business partners the most comprehensive selection of travel-related products and services available anywhere – and we're dedicated to leveraging our travel expertise to create content for any distribution channel you may use.

At Lonely Planet:

  • we like to build relationships and help you do the same
  • our clients tell us we're fun to work with
  • we're real people who really do travel all the time
  • we're travel experts who use our expertise to stimulate business relationships.

For a one-on-one consultation about your business needs, speak with one of our Business Development Managers based in London, San Francisco or Melbourne. Contact us today to discuss your requirements.